(972) 227-2579

2012 Business Plan

Mission Statement: "Actively Support, Promote and Attract Business to Better Serve the Greater Lancaster Area"

• Calendar of Events
  • Regular 2nd Thursday membership luncheons, with BSW luncheons each quarter (March, June, September, and December). 
  • Special Events:
    • Annual Gala/Auction (April 28)
    • Golf Tournament (Oct. 8).
• Visitor Center
  • Continue to serve as Lancaster’s Visitor Center for 2012 and inhabit the Interurban Building.
• 2012 Main Initiatives – Doug Hunt
  • Increase Membership by 25% (Membership -  Membership – Membership)
  • Increase retention by instituting a Membership Rewards Program.
  • Promote Lancaster by continuing a Publicity Campaign through newspapers and media.
• Member Services:
  • Web Site Listing – www.LancasterTexas.org
  • Monthly Newsletter – The Informer  (Electronic every month)
  • Membership plaque; Membership mailing lists and/or labels
  • Newsletter advertising
  • Promotional opportunities (special events, printed material)
  • Networking Opportunities –
    • Monthly Luncheons;
    • Network @ Noon;
    • Small Business Roundtable
• Getting the work done – Divisions:
  • Membership – Vice Chair – Vivian Chastain
    • Ambassador FunGroup –  Sarah Zafarano
    • Network @ Noon 1st Thursday – Sharon Brooks
    • Ribbon Cuttings (11:30 a.m. Wed. or Thurs)
    • Website  - Staff/with Dana Wooley
    • Major Events: Auction/Gala – Vivian Chastain (Apr. 28); and Golf Tournament (Oct. 8)
    • Membership Investment Levels, Events, Dues & Retention                                           
  • Visitors & Tourism – Vice Chair – Randy Rostad (meets on 2nd & 4th Tuesday at 2:30 p.m.)
    • Visitors & Tourism: www.LancasterTexas.org.
    • Visitor’s Center – staff
    • Publicity – staff
    • Saturday on the Square Events (only 4 a year) (Pat Wood – coordinator): 
      • Bike Ride (April),
      • OktoberFest (Oct.);
      • Christmas in Olde Town Lancaster (Dec.)
  • Education – Chair Dr. John Wong (Arnie Knecht) (meets on 4th Wednesday at 11:45 a.m. at Bienvenidos)
    • Texas Scholars  – Evelina Echols Sutton
    • Preparing Tigers for Work – Dori Lee
    • Partners in Education – Lisa Bacon
    • Education Foundation: Ellen Clark
    • Scholarships (April)– Arnie Knecht
    • Bilingual Education – Dr. Jaqueline Romano
    • Money Matters – Stacey McDonald
  • Business, Economic Development & Governmental Affairs –  Katina Potts
    • Small Business Roundtable – Better Business Breakfasts –   (4th Fridays) – Michelle McDonald
    • City Council – Opal Robertson
    • BREP – Joe Johnson
    • Manufacturer’s / Logistics Roundtable – Joe Johnson
    • BREP Retail – Joe Johnson & BSW Small Business Development
    • LEDC  - Ed Brady & Joe Johnson
    • BSW Partnership; TCCE & TAB; U.S. Chamber – Staff
  • Executive Committee –Doug Hunt, Chair    (meet 3rd Thursday at lunch)
    • Karen McClary, Immediate Past Chair
    • Stephanie Williamson – Chair Elect  
    • Vice Chair – Education – Dr. John Wong            
    • Vice Chair – Business & Govt. Affairs,Katina Potts
    • Melody Stillings – Treasurer                          
    • Vice Chair – Tourism, Randy Rostad  
    • Vice Chair – Membership – Vivian Chastain 
    • Joe Johnson – President